Some of the most historic parts of Paris are being cordoned off on Tuesday for the first catwalk show by US superstar Pharrell Williams in his new role as artistic director for Louis Vuitton.
The streets of Paris will be graced with the debut of Pharrell Williams as Louis Vuitton’s new artistic director on Tuesday. This will be his first catwalk show, adding to his already impressive repertoire as a legendary singer-producer. The brand recorded a whopping revenue of over 20 billion euros ($22 billion) last year.
His debut is the hottest ticket of the season, due late at night on the oldest standing bridge in the French capital, the Pont Neuf, with guests set to view the catwalk from boats on the Seine.
Guests eagerly anticipate a late-night fireworks display on the Pont Neuf, a historic setting for Williams’ debut, where catwalk enthusiasts will view the show on boats on the Seine River.
Guests received their elaborate invitations on Monday — a sort of mini-stained glass window featuring a sunset over the bridge that suggests yellow will be a dominant colour, in keeping with the singer’s “Happy” vibes.
The extensive effort put into the launch is evident even in the design of invitees. The colorful mini-stained glass windows, which depict a sunset over the bridge, indicate that yellow will be a dominant color in keeping with the singer’s uplifting “Happy” vibes.
He told the New York Times this week that the theme is “lovers”.
In an interview with the New York Times, Williams disclosed that the collection’s theme is centered around “lovers.”
“We can expect a commercial hit — it’s not just one of the most highly anticipated collections of fashion week but a very significant moment in fashion history,” said Alexandre Samson, of Paris fashion museum Palais Galliera.
Commenting on the event, Alexandre Samson of Paris fashion museum Palais Galliera expressed his anticipation for the collection and dubbed it a “very significant moment in fashion history” – an indication of the magnitude of the event.
The 50-year-old Williams nonetheless faces a major challenge filling the shoes of Virgil Abloh, the former Kanye West sidekick who breathed new streetwear-infused life into Louis Vuitton prior to his tragically early death from cancer in 2021.
Despite the anticipation for the show, Pharrell Williams still faces a challenging task of filling the shoes of late Virgil Abloh’s. Before his passing from cancer in 2021, Abloh infused streetwear into Louis Vuitton.
“Pharrell has always been ahead of clothing trends, in terms of music as well… it will be interesting to see how he uses his flair for innovative artistic projects,” said Pierre Alexandre M’Pele, editor of GQ France.
With Williams’ penchant for innovative artistic projects along with his unique fashion sense, Pierre Alexandre M’Pele, the editor of GQ France, is eager to see how he will utilize his skills for this show.
